The companies’ extensive rebranding initiative, which includes a new name, logo, website, and visual identity, comes as a result of the 2021 transaction that placed LaserShip and OnTrac Logistics under shared ownership to form the first coast-to-coast partner of choice for last-mile e-commerce deliveries. (“OnTrac Logistics”) announced today that the companies will be jointly marketed under the name “OnTrac” and launched a new brand identity.
dba OnTrac Final Mile (“LaserShip”) and OnTrac Logistics, Inc. MaLeading e-commerce parcel carriers LaserShip, Inc. Completion of the rebranding initiative, including uniting under the name “OnTrac,” marks a key milestone in cementing the company’s role as a proven alternative to national carriers.